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Portfolio
Client:
Approved Properties Abroad
Overview:
Consumer advertising + advertorials campaign
Brief:
Approved Properties Abroad, has recently launched an exciting initiative to sell overseas properties. Part of our remit recently was to create a suite of adverts and advertorials that would then be inserted into six Royal Bank of Scotland private banking magazines.
Result:
Using a combination of emotive imagery and factual copy ensured a campaign that was highly persuasive and credible. All adverts were monitored and tracked using a number of bespoke measurement devices.
